Einride
Einride

Tech industry growth expert joins Einride as Chief Operations Officer to propel customer deliveries

2020.09.04

A veteran of multiple tech companies in Europe, Ms. Kugelberg will fill the role of Chief Operations Officer (COO) at Einride following the appointment of former COO Niklas Reinedahl to the U.S. General Manager position

At Einride, she will develop both the operations team and partnerships, support customer assessments, onboarding new customers, implementing Einride’s leading freight mobility solutions, and overseeing the operation of customer transport. Ms. Kugelberg will also be responsible for maintaining profitability in Einride’s projects, and ensure continuous learning from operations of both hardware and software to support and improve product development.

“My passion is for driving change in organizations to reach their fullest potential, with a focus on the continuous growth and development of both central processes and the people that make them work. Einride has a unique opportunity to lead the charge towards a better future through sustainable and autonomous transport, and I am excited for the opportunity to be a part of the movement,” said Ellen Kugelberg.

Prior to joining Einride, she spent almost five years at McKinsey, over three years at EF Education First as Executive VP of Technology, and five years at Swedish telecom giant Telenor, as Head of Small and Medium Enterprise and Head of Sales for the Bredbandsbolaget division. In these roles, she was responsible for driving large transformational projects, both strategic and operational, and spurring short-term and long-term growth. Ms. Kugelberg also founded and served as president and board member of LegiLexi, a foundation with a mission to support and empower teachers in Swedish schools, with concrete tools, to help all children learn to read, and give joy and motivation for a life of continued learning.

“To change the future of freight and build a better world through intelligent movement, we are constantly searching for the best and brightest people to help us drive the change. Ellen is a tech industry veteran with an impressive track record of ensuring profitability and overseeing rapid technological growth from an operations perspective. We are delighted to welcome her to Einride, and to see the expertise she brings to the team in action,” said Robert Falck, CEO and founder of Einride.

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Press releases

DateTitle
2022.06.23New Type of Vehicle Developed by Einride Gets NHTSA Approval to Operate on US Public Road
2022.06.09Einride and Oatly Expand Partnership to Electrify Oatly's North American Fleet
2022.05.19Einride Unveils Expanded Product Offerings At First User Conference, Einride Mesh
2022.03.24Einride and A.P. Moller - Maersk partner for largest ever electrification of heavy duty road freight
2022.03.14Einride Unveils World's First Remote Pod Operator of Autonomous, Electric Vehicle Fleet
2022.01.10Einride Brings on Freight Industry Expert to Lead European Team – Robert Ziegler Joins as General Manager, Europe
2021.11.03Einride launches in the US - first to US market with the future of shipping
2021.10.26Einride & GE Appliances announce first U.S. fleet of autonomous and electric trucks
2021.08.12Einride Partners with Bridgestone to Create Cleaner, Safer, Low-Carbon Freight Mobility
2021.06.22Co-founder of Klarna, Niklas Adalberth, joins Board of Directors at Einride
2021.06.15Einride and Ahlsell begin collaboration for electrification and automation of transport
2021.05.06Einride raises $110 million Series B to accelerate the future of freight mobility
2021.03.16SKF and Einride enter into partnership for testing autonomous and electric transport
2021.02.22Einride and Electrolux enter innovation partnership to electrify transports
2021.02.16Einride and Lidl roll out intelligent and sustainable transport
2021.01.19Einride recruits from Uber, Volvo Car Mobility and DHL
2020.12.03Einride next-generation Pods powered by NVIDIA DRIVE AGX Orin for high-speed autonomous operations
2020.11.12Einride strengthens logistics expertise with transportation industry research veteran
2020.10.30Oatly reduces carbon footprint by 87% on selected routes in first month with Einride electric trucks and freight mobility platform
2020.10.20Polarrenen drives transition to sustainable transport by becoming Einride financing partner
2020.10.15Einride Pod becomes first to set a record for an autonomous electric freight vehicle at the Top Gear track
2020.10.08Einride launches next-generation Pod, makes autonomous electric transport commercially available worldwide
2020.10.02Einride Emerges as Leader in Autonomous Freight, Generating Revenue and Announcing New Investment from impact fund Norrsken VC
2020.09.04Tech industry growth expert joins Einride as Chief Operations Officer to propel customer deliveries
2020.09.04Einride COO transitions to new role as U.S. General Manager to spur global expansion
2020.07.07Erikssons Åkeri in Tomelilla offering electric transport with Einride
2020.06.03Einride Launches Intelligent Freight Mobility Platform, Makes Sustainable Transport Attainable Today
2020.05.14Einride partners with Oatly to electrify transport in Sweden
2020.04.22Switching to sustainable freight: Lidl and Einride to electrify transport in Sweden
2020.04.07Einride showcases one operator, multiple vehicle capability at a customer site
2020.02.14Einride launches a beta version of the freight mobility platform for shippers
2020.01.28Google veteran joins Einride as Chief Commercial Officer to accelerate commercialization
2019.12.06Coca-Cola European Partners teams up with Einride for sustainable transport
2019.10.10Einride raises $25 million series A to accelerate commercialization of its Autonomous, Electric Transport System
2019.10.03Port of Helsingborg signs Innovation Partnership with Einride
2019.10.03Einride recruits marketing director from Klarna
2019.08.22Anders Böös new Chairman of Einride’s Board of Directors
2019.06.05Michelin Group to implement sustainable transport system from Einride
2019.05.16World premiere: First cab-less and autonomous, fully electric truck in commercial operations on public road
2019.05.08World Premiere: Einride and DB Schenker to inaugurate first cab-less and autonomous, fully electric truck on public road
2019.05.08Einride and innovative Swedish logistics company collaborates around sustainable transport
2019.04.26Former Head of Daimler Trucks Asia will join Einride’s board of directors
2019.02.25Einride showcases new teleoperation solution at Mobile World Congress
2019.02.14Einride is teaming up with Ericsson to demonstrate the future of transport at the world’s largest mobile event
2018.12.18Einride partners with Dubai RTA to bring autonomous, sustainable road freight to the UAE
2018.12.10Einride select DeepMap’s HD mapping technology for autonomous vehicle fleet
2018.11.07Einride, Ericsson and Telia partners on 5G to bring autonomous, all-electric vehicles to the market
2018.11.06DB Schenker and Einride launch first commercial installation of an Einride pod
2018.07.12All-electric, autonomous logging truck revealed at Goodwood Festival of Speed
2018.04.18The world’s first self-driving truck on public roads — to be introduced in Sweden
2017.10.25Einride, a Swedish self-driving transportation startup, partners with Lidl to reduce emissions by 100 percent
2017.04.05Einride to change the future of transport with world’s first sustainable self-driving pod