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Einride recruits marketing director from Klarna

2019-10-03
Einride is developing a new type of sustainable transport system based on autonomous, electric trucks. The company has recently hired Rebecca Jerndahl as its new marketing director. She joins Einride from Klarna, where she served as Global Marketing Manager.

Rebecca was responsible global marketing campaigns at Klarna, including the new “Get Smooth”-campaign with Snoop Dogg.

In her new role at Einride, Rebecca leads the marketing team and is responsible for brand, events, social media and the company’s overall digital presence. She reports to Linnéa Kornehed, CO-founder and Chief Marketing Officer at Einride.

- We have shown that it’s possible to create a sustainable transport system. It feels great to welcome Rebecca to Einride and our team now that we enter the company’s next phase and start scaling our solution. Rebecca’s experience of marketing communication and brand strategy will be central to our continued work to our international expansion, with an increasing focus on the US, says Linnéa Kornehed, Chief Marketing Officer at Einride.

- I am impressed by how Einride created such a strong brand in such a short period of time. It also feels great to be a part of a company that has the potential to really change the world for the better. I am convinced Einride has what it takes to transform road freight transport, says Rebecca Jerndahl, new marketing director at Einride.

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